8th September 2010 posted by Kit
Heineken has been popping up on my radar a lot recently. Not because I’ve taken to the booze, and not because my beloved Tottenham Hotspur are now in the Champions’ League. But because of this great ad:
Seeing this great ad reminded me of a great campaign by JWT Milan, which perfectly marries an experiential stunt [...]
17th August 2010 posted by Tom
I came across this really clever piece of Stop Motion by ‘Blu’ who have animated their take on the evolution of life and how it’ll all end. Apparently it’s been available for viewing on YouTube and Vimeo for 4 weeks and has already raked in almost 3million views.
11th August 2010 posted by Tom
Audi has just released the first Car calender with…. no cars. The idea is that you buy the landscape calender and download the i-phone app, which then projects a digital car image onto the calender image when hovered over. Great idea and concept. If you have an iPhone and are a fan of Audi cars [...]
13th July 2010 posted by Kit
Some print media do digital well. Some don’t. But even those that do it well have always struggled to make money from digital. How does a news source like the Guardian (and here we’ll be looking at news sources) make money, when on the internet, ‘information wants to be free’?
I believe that the culture of [...]